Customer Portal
Have a customer portal developed with low-code
What is a customer portal?
A customer portal is a self-service platform that gives your customers easy access to important information. It allows your customers to make changes, view information, or get answers to their questions at any time of the day.
This creates a win-win for both the customer and your organisation. Customer satisfaction increases because they find answers to their questions faster. And as an organisation, you handle common questions or requests from customers more efficiently.
There are various types of portals. At LINKIT, we have experience setting up B2B customer portals, B2C customer portals, and portals for governments and municipalities. Such a portal can also be seen as a self-service portal. This online platform allows customers to independently access information, services, and tools without direct involvement from company employees.
What should I include in a customer portal?
From account management to support and secure data access. A customer portal provides a digital solution to increase customer satisfaction. Common standard features of a customer portal include:
- Account management: manage contact information and payment details.
- Billing and contracts: view invoices, make payments, and check payment history.
- Support and communication: create support tickets and receive important updates.
- Information: access to product and service news and manuals.
- Data security: secure access to personal data to ensure privacy.
Additionally, which functionalities are relevant depends on your industry. In retail, the functionalities go deeper at the product & order level. For logistics service providers, it is particularly relevant to provide deeper insight into the status of deliveries.
Which platform do I need for building a customer portal?
When you want to develop a customer portal, you face a choice: “Which technology or platform should I build with?” You might opt for a standard solution that has already been developed and supports the core processes of your organisation. It simply solves the problem: an efficient and intuitive customer service process (Systems of Record).
Beyond a standard solution, you choose a custom solution when you want to differentiate from the competition. You seek a unique market position and want to develop a matching customer portal to support, for example, a customer intimacy strategy. Think of applying hyper-personalisation through the integration of a data platform. Or adopting AI, with a chatbot that automatically answers customer questions.
Low-code platforms such as OutSystems or Mendix are excellent for the fast & efficient development of a custom customer portal. Beyond the middle layer, low-code also has a strong fit for developing innovative out-of-the-box apps. Do you have a new innovative idea for an app that needs to be adapted at lightning speed? With low-code, you have the platform in-house to bring this idea to life.
Shape your application strategy with the Pace-Layer Model by Gartner
UX-design driven approach
It takes some research to develop a good customer portal for one target group, but what if you have two? Or three? A single standard interface for both groups then becomes counterproductive, even though it is technically the easiest option.
A strong solution for this is using UX design to map the needs of different target groups. You can already test your new customer portal with end users during the design phase, allowing you to incorporate the results immediately.
At LINKIT, we work with blended teams. In addition to the software development team, a UX designer also joins the project, so you can be sure that customers will actually use your portal. We help map the needs and behaviour of your future customers through user research.
Want to take customer service to the next level? Get in touch and tell us your story.
Functionalities of a customer portal
You can choose a standard package. Or do you need a custom solution? Read the full guide and find out how to make the right choice and stay future-proof.
The approach to having a customer portal developed
Let our consultants assist you in setting up the software. Together, we will continue to build real digital innovation.
Consultancy
We assist you in making the right choice for the approach of developing the software through a discovery scan.
Software development
Need a customer portal that perfectly suits your business? We develop it based on your requirements with custom software.
Training & support
System built? Let us maintain it every month. And we train your new developers.
A partner for developing a customer portal
Are you considering a customer portal as a solution for your business? Or are you searching for a partner who can assist you in its development and support? Having a software partner brings a fresh perspective to your organization. At LINKIT, we follow the 4D-model: Discover-Design-Develop-Drive.
First, we want to thoroughly understand your development question and together explore the smartest solution. Can we convert a large part of manual phone-based customer contact into an app? Sure! But let us first investigate which problem we are solving. That is how we challenge you to arrive at a smarter solution.
We then build the solution together or independently. And we support and train you once the application is built. As a dedicated partner, we work with organisations every day to develop and maintain applications.
Curious about the costs of developing a portal? Check out our price calculator for portals.
Customer portals we have developed before
Read below about the stories of organisations that came before you. Every day, we work together with clients to develop and maintain applications, such as a customer portal.
You are not alone. Join our community.
Ready to develop your customer portal?
Are you looking for a custom customer portal that is ready for the technology of tomorrow? Get in touch and tell us your story.
Justin Bunnik
